OWNing your career!: Marketing 101: You are the ProductBy Daryl M Will...

OWNing your career!: Marketing 101: You are the Product
By Daryl M Will...: Marketing 101: You are the Product By Daryl M Williams Think back to the past several Super Bowls and some of the companies that ...

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Why Wait Till Eventually?

Why Wait Till Eventually? By Daryl M. Williams December 18, 2012 If I had a $1 for every time I heard a student or client indicate they were going to wait until they graduated or until the holidays were over before beginning their employment search, I would have a nice down payment on a near luxury vehicle. Here’s the thing, folks: it really is a myth that hiring stops during the end of the year. We HAVE to go forth and conquer because depending on where you look you will find data suggesting that the average time it takes to earn a new job is 6 months to 1 year. For example, an article at AOL indicates the average time is 7 months. AOL Job Length Think about that in terms of YOUR job hunt YOU just pushed back until you graduate one year from now. If you thought you would waltz from the classroom to the boardroom you may be in for a huge, unwelcome surprise. The same applies to the holidays in terms of assuming companies are waiting. Here’s the thing, I get it. Peopl...

Market Yourself like a start-up!

These days, thinking of your career solely in terms of duties, tasks and even promotions is outdated, firmly inside the box and not really beneficial to providing the most bang for your proverbial buck. Think of how Amazon operates. They market their products; they ship products, hire people. They don’t have the time to consider one task, complete said task before operating in another area and neither do you! Go with what works and adapt your philosophy for your job search. 1 st - YOU are the company and here are a couple of ways to Plan your career : · Marketing YOU : Focused and specific numbers driven content extolling your achievements should be the rule not the exception and rid yourself of empty statements such as “Exceptional communication skills, written and verbal.” Think about where you can best market yourself to maximize your exposure, to offer advice and trumpet YOU, show don’t tell them how great you are. · ...

The case for Diversity, what it is and why it matters!

Diversity is a term that for some, can hit like a slap in the face. Why do we need it? Why are we talking about this, again? I had a co-worker exclaim after she was voluntold she would be a part of the Diversity committee that the population we were trying to serve didn’t need this and this was a way to label them. I disagreed but she was looking through a narrow lenses. Let’s try to broaden and better define what and follow up with why. If you ask people to define diversity, as I have, in multiple environments from the world of work to the education space it boils down to: 1. Race 2. Gender This is such a small and skewed way of looking at a topic that has the capacity to transform how we interact, view others and do business. Defining diversity, said Eric Peterson of SHRM, is “any way any group o...

OWNing your career!

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