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OWNing your career!: Typecasting: Take One!

OWNing your career!: Typecasting: Take One!: Typecasting: The Negative daryl m. williams January 4, 2013 Typecasting happens. Understand, typecasting isn’t merely that Arnold or Br...

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Why I, FINALLY, said adios to McDonald’s! By: daryl m. williams December 19, 2012 You would think it would be the food or maybe the discussions surrounding McDonald’s reducing employee hours (and wages) to avoid paying health insurance but those haven't been the final straws for me. What happened to cause me to forever forgo my beloved Mocha Frappe from the golden arches? Well, it must be the War on Christmas or I mean McDonald’s Corp encouraging franchisees to open on McDonald’s but employees only receiving regular pay. Chaps my hide to borrow an old phrase. I’ve gone to movies on Christmas Day. Chinese Food restaurants are famously open on Christmas Day and of course Hospitals, Police, Fire departments among others don’t take this joyous day off. I even realize not everyone shares my love of Christmas and I’m OK with that, but for McDonald’s not to have a plan in place for overtime pay just strikes me as wrong. I’ve managed people before, even in a Fortune...

Why Wait Till Eventually?

Why Wait Till Eventually? By Daryl M. Williams December 18, 2012 If I had a $1 for every time I heard a student or client indicate they were going to wait until they graduated or until the holidays were over before beginning their employment search, I would have a nice down payment on a near luxury vehicle. Here’s the thing, folks: it really is a myth that hiring stops during the end of the year. We HAVE to go forth and conquer because depending on where you look you will find data suggesting that the average time it takes to earn a new job is 6 months to 1 year. For example, an article at AOL indicates the average time is 7 months. AOL Job Length Think about that in terms of YOUR job hunt YOU just pushed back until you graduate one year from now. If you thought you would waltz from the classroom to the boardroom you may be in for a huge, unwelcome surprise. The same applies to the holidays in terms of assuming companies are waiting. Here’s the thing, I get it. Peopl...
Marketing 101: You are the Product By Daryl M Williams Think back to the past several Super Bowls and some of the companies that produced commercials. At the end of their 30-60 second spot, you had no idea what service or product they were introducing or selling. DON’T be those guys! Even GoDaddy.com, a seemingly successful and newsworthy company is an example NOT to follow. Why? Well for one thing, they relied on your desire to research them further by going to their website, routinely ending commercials before you knew what was being sold. It worked for them but unless your résumé offers truly captivating content, ending it before you’ve sold the connection  between your experience and the role you are pursuing is a sure fire way to hear crickets from that job you applied for. How do you avoid being those guys? Glad you asked and here are some tips: ·          AVOID the empty rhetoric such as: o    Keen ey...